I have only heard from other people or saw in movies how working in a startup company feels like. Today after working in a startup company (Winni) myself for more than a year, I am finally experienced enough to say that it is a thrill ride. It never let you take rest
I have started my journey with a startup named Winni.in based out in bangalore which has prime focus on building an ecommerce platform which let people buy quality gifts for their loved ones at a very reasonable price. After reading this line you must have thought like I am reading a slogan from this company’s billboard. True 😀 I exactly felt like that. But honestly such sentences are lifeline when you are working for a startup. Goals are deeply injected into the veins of core members of a startup, and they further preach it to other people working for that company. It is like a way of gaining self momentum, and finding a path, always, even when you are surrounded with hundreds of problems around you. If you don’t understand what a company is really trying to do, you just can’t contribute to its development.
Being in a startup is not like a normal 10 – 5 job. Here you don’t care about time you spend working in office or on a problem, only thing that you really care about is development. Its about how you are utilizing your time and space in the overall development of the company. It sometimes demands your to start working from 9 in the morning to 10 in the night and sometimes complete night. And you don’t feel anything bad about it. In such cases you are always excited about the end product which will come in front of everyone and how everyone will appreciate your work. For an instance, we were migrating our website on a new server, some time back and when deadline was very close, we were working for atleast 14 hours day and when finally the day came for migration we were up complete night till morning 9 AM and slept thereafter after making sure that everything is working fine and no customer will face any issue. We were not tired at that moment. But very excited about that we have got a new server, made performance specific changes to the website, customers will feel much more comfortable now. We slept with such a sense of happiness.
Now, you might ask, what gain you get working for a startup then. If there is no time and only work work and work. There is no difference if I say that you people are workaholic and you have no personal life. Well ofcourse it is like this only and but I won’t say that a non-workaholic person will not be able to adjust in a startup. A startup does not need you 12-14 hours every day, all it need is your dedication and honesty towards work. If a task is assigned to you, everybody expects you to complete it in a best possible manner which will ultimately help company. You should not do something just for the sake of doing it, but you should enjoy what you are doing. We don’t always work this much but when we need to do then we are happy to give everything in that task. You generally don’t have supervisors in a startup which keep on looking at your work. We just have faith in each and every team member, and this faith is the only foundation which keep a company strong enough to stand by in all faces.
One thing that extremely excites me here is the variation in work that you do. You not always do same work every month or every other week or every other day. There is constant evolution and diversity in the work. Some day you are developing a sophisticated algorithm to find out people interest, other day you are working on SEO, one day you might be doing maintenance on server and other day you are working on data scraping. Diversity of the work is the sole thing which keep you charged up always. There is a constant phase of learning different things. You make mistakes, you learn from them and this cycle goes on. No one here expects you to be 100% good at something, all are amateurs in many things they haven’t done before, and you should not be surprised if they make any mistake. Only thing that matters is how quickly you learn from these mistakes to avoid them in future and finding a more appropriate path for solving that problem next time.
And another important factors which drives you is your team mates. Their amount of faith in you, their confidence, their support and their appreciation is something that you always seek for. If you make something good for company then you always expect a good level of appreciation from your team mates so you will be more excited to bring more such reforms in future. If you make a mistake then their confidence is something that never let you get down and stand again and work hard to make things right. Our team’s integration also gets reflected in our product and services that we provide, by that way a customer feels more reliable being with us.
For example, Winni majorly focuses on cake delivery in bangalore. And as you know cake is something which is mostly given on birthdays and second most on anniversaries. Now, a person sitting far away from bangalore wants to send something to his loved one, say a sister wants to send a cake to his brother on his birthday who is living in bangalore. When she places an order online for something like cake on a very special occasion like birthday then a lot of emotions and feelings of her gets deeply associated with that order. She would definitely like, company delivering that cake should try to convey her feelings with them. Ofcourse you can’t fill her space with that order. But you can provide various services along with delivering a cake. Like you let her send a personal message, written beautifully on a greeting card, or allowing her to select a delivery time while placing the order, or with some innovative service like “Capture the Moment” in which you provide a photograph of person receiving that gift, clicked at the time delivery.
For making things like this work, you need a very good integrity in your team. Because a startup does not live up with a big number of employees, here everyone contributes in best possible way to delight a customer. Otherwise delivering a cake just don’t light up her happiness in this fashion. Being in a company like this which delivers cakes, flowers and more gifts, one thing that you definitely need to understand is the emotions and feelings every customer associates with the order he/she places on Winni.
To pack it up, I would suggest anyone who want to live up a little more than a normal life filled with thrills and excitement, then work in startup once in his lifetime. You won’t regret that step, I could say only this. I am enjoying my time here at Winni, making people delighted and happy by making giving gifts and cakes much more easier and very reasonable. No matter how much distances are, for some relations distances should never come across. And so Winni and I are always here to serve you to make this happen.